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Contacts & CRM

Organize your contacts

Add a customer, update their details, and make the CRM easier to navigate.

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The CRM keeps customer details in your current workspace. Use a single record for each customer where possible so your team can find the right phone number and context.

Add a contact

  1. Open CRM and select Add Contact.
  2. Enter the customer’s name and available details. Include the country code in a WhatsApp phone number.
  3. Review the fields and save. Search for the contact to confirm the record is present.
Botat interface · sample workspace
  1. 1Add a customer record.
  2. 2Choose the fields shown in your sheet.

Update a record

Open the contact record or edit a supported cell in the sheet. Press Enter to finish an inline edit, and wait for the update to complete. Use status and labels consistently across your team: “New lead” should mean the same thing to everyone.

Keep consent accurate. A stored phone number or an imported row does not by itself mean the customer agreed to receive marketing.

Make a useful view

Use Columns to choose the fields you want to see. Use filters, sorting, and grouping to focus on the current task. A saved view controls how the sheet is presented; a saved segment keeps a reusable set of filter rules for an audience.

For example, filter customers by a relevant label before preparing a follow-up. Check the resulting contacts instead of relying only on the count.

Before deleting or exporting

Confirm the selected rows and active filters. Keep exported customer files in a location intended for your team. If you need to add many contacts, use the import guide rather than entering each one manually.

Search workflows, settings, and everyday questions.